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  • Home
  • Capabilities
    • Digital Media Advertising
    • Paid Search
    • Social Media
    • SEO
    • Streaming Video
    • Broadcast TV
    • Streaming Audio
    • Terrestrial Radio
    • Local Service Ads
    • Web Development
    • Analytics
  • Contact Us
  • About Us
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Paid Search

Turn High-Intent Searches into Customers

Search, Performance Max, remarketing, and ad extensions engineered for qualified leads and revenue.

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Measured ROAS

Leads, calls, and revenue—not vanity clicks.

Full-Funnel

Search + PMax + remarketing that reinforce each other.

Waste Reduction

Tight theming, negatives, and budget control.

What Our Paid Search Includes

Build & Structure

Keyword research, SKAG-like theming, match mix, extensions, assets.

Ad Creative

RSAs, hooks, offers, and testing matrices that keep winners running.

Landing Pages

Speed/CWV, offer clarity, trust, and clear CTAs that convert.

Tracking

GA4, GTM, call tracking, form events, offline conversions.

Optimization

Search terms, negatives, bids, audiences, device/geo/daypart.

Reporting

Lead quality and cost per lead, not just impressions.

Our Process

1

Discovery

Goals, ICP, budgets, geography, and seasonality.

2

Build

Account structure, ads, audiences, and tracking.

3

Launch

Quality checks, pacing, and first-week guardrails.

4

Optimize

Weekly tune-ups; monthly experiments toward CPL/ROAS targets.

Paid Search FAQs

How long until we see results?

Expect usable data in 1–2 weeks, stabilization within ~30–60 days, and meaningful CPA/ROAS improvements over 60–90 days depending on offer, market, and budget.

What budget do we need to start?

Most local SMBs start effectively between $1.5k–$5k/month per market. We’ll right-size based on CPCs, goals, and competitive pressure.

Do you manage Performance Max or just Search?

Both. We pair tightly themed Search with PMax for incremental reach, while controlling creative and exclusions to keep lead quality high.

How do you measure lead quality?

Call recordings and form qualification fields feed into GA4/CRM. We import offline conversions so bidding favors leads that actually close.

Do you build landing pages?

Yes. We can build new Elementor pages or optimize your existing ones—clear offer, trust signals, speed, and tracked CTAs.

Will this work with Local Service Ads?

Yes—LSAs, Search, and PMax can run together. We coordinate budgets, negatives, and tracking to avoid cannibalization.

Ready to Scale with Paid Search?

Call 214-966-1010 or email contact@deerhornmediaservices.com

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